Session One:
Getting Rich in America
The five reasons people retire poor. The five major sources of self-made
millionaires. The best definition of wealth. The key to wealth-building.
The theory of value. Ten ways to leverage. How to expand your contacts
with important people.
Session Two:
Becoming a Money Magnet
The starting point of accumulating wealth-developing a prosperity
consciousness. Eighteen principles, ideas and concepts to program your
mind for complete success. Reviewing and/or adjusting your plans.
Seeking better ways. Learning from experience. Visualizing your goals as
realities. The Law of Attraction.
Session Three:
Starting from Scratch
As many others have done before you, you can start with nothing.
Measuring yourself against the Four D's-desire, decisiveness,
determination and discipline. Where to start. Investing conservatively.
Distinctive characteristics of millionaires. The key to being a success
in your own business. Five essential abilities for business success.
Attending to details: Analyzing success. Finding opportunities in
multilevel operations. Seven steps to success in business.
Session Four:
How to Find a Product or Service
How to separate new product winners from losers. Selling yourself- a
strategic skill. Where to discover a new product or service. A key maxim
to follow when importing. Tapping into inexpensive marketing research.
How to test market. The essence of a successful business.
Session Five:
Unlocking Your Creativity
The correlation between how creative you are and how rapidly you become
wealthy. The major obstacles to creativity. Eleven ways to stimulate
your thinking. The three qualities of a genius. Keeping an Idea Log.
Fantasizing. Sentence completion. The 20 Idea Method. Hypothesizing.
Masterminding. Judge your ideas.
Session Six:
Sales and Marketing Ideas
How poor marketing or sales ability kills many a budding business. Brian
provides useful ideas, tips, and strategies for creative marketing and
establishing an effective marketing mix. Five rules when selling.
Everyone's a salesperson. The many ways to sell a product or service.
Analyzing the "opportunity gap" you've discovered. Garnering free
publicity.
Session Seven:
Follow the Leaders
By doing what successful people do, you can be successful, too. Brian
describes the qualities shared by the rich and famous and the principles
by which they conduct themselves. Learn from Mary Kay Ash, Col. Harlan
Sanders and others. Discover what the leaders in your field are doing.
Acting successful. Seeking opportunities. Doing your homework.
Session Eight:
Getting the Money You Need
If you feel you don't have enough money and can't get anymore, think
again! Here's the ideal guide to finding money you don't know you
had, and O.P.M (other people's money) as well. The five things bank
scrutinize before lending you a penny. The fastest growing U.S
businesses-is one of them for you? Relocating to get in on tremendous
growth. Amenities to look for when relocating. Fastest growing areas.
Session Nine:
Success Strategies in Real Estate
Making it big as a real estate investor. Some popular myths dispelled.
Why you must always evaluate real estate in terms of future earning
power. The Nickerson Method. How national, regional and local trends
impact prices. The interplay between prices, rents and construction
costs. How to analyze the various city types- industrial, political,
recreational, etc. Cities with power. Zoning. Assessing values.
Session Ten:
Success Strategies in Real Estate (cont'd.)
They key premise to making money in real estate. How to study a
neighborhood. Brian's Rule of 100. Correctly placing a value on the
property you selected. Understanding- and using- the R-O-I method to
determine whether or not to invest. Various rules of thumb regarding
purchasing real estate. Where to upgrade. Where financial success comes
from. Using super leverage. A formula for apartment buying. Evaluating
rental property. Determining what the real operating expenses are. True
bargains.
Session Eleven:
Investment Strategies
The five places "old money" parks its funds for fun an profit. A look at
various investment vehicles, from the reasonably safe to the very risky,
including CD's, money market accounts, bonds, preferred and common
stock, mutual funds, gold, silver, precious metals, penny stocks,
antiques and coins. Wise advice from Barnard Baruch. Ten rules for
investment success. Ten ideas for those who wish to speculate.
Session Twelve:
Leading the Field
In this final session, Brian reviews three additional paths that can
lead you to wealth: (1) working your way up into your firm's senior
management ranks; (2) practicing a well paid profession, and, (3)
becoming a whiz at selling. (In any endeavor-your success depends on
doing the kind of work you love.) Making yourself indispensable.
Following a niche strategy. Helping others in your field. Ideas to put
you on the fast track.
Yes,
you can become rich. No, it's not easy, but it's not as difficult as many people
imagine-and it's definitely not impossible, as many cynics would have us
believe.
Whether your interests are in real estate, masterminding a new business,
climbing to the top of the corporate world, or learning a new craft or skill.
Brian Tracy has the ideas, methods and techniques that have brought success to
thousands of achievers and money-rich people. And those same success systems
will work for you!
Do you want to join the elite ranks of the outstandingly rich and wealthy? You
can! The only difference between them and the average wage earner is that
they've been implementing the strategies that Brian discusses in Getting Rich In
America. Each year 100,000 people become millionaires. Why not you?
"Brilliant! …you will learn how to DOUBLE your
income and DOUBLE your time off. I highly recommend it!"
Robert Allen, best selling author of Nothing Down, Creating Wealth and
Multiple Streams of Income
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