Master Strategies

Master Strategies for Higher Achievement by Brian Tracy

According to Brian Tracy, we are entering into the golden age of mankind. The evidence for his conclusions are all around us and are very exciting to the independent thinker.

For example, there are more inventors, creative geniuses, engineers, entrepreneurs and companies producing more and different goods and services today than ever before existed.

Every one of these advances opens up countless doors of opportunities to those poised to take advantage of them.

People and companies that can respond in an entrepreneurial way to the rapid changes taking place will get a piece of the action. Those who can’t will quickly reach obsolescence.

To prepare yourself you need to make the switch from corporate strategic planning to personal strategic planning.

The days when a young person could latch on to a large company and spend their career climbing through the ranks is nearing an end.

You must learn to chart your future with goals and skills that make you an independent operator, someone who can do the job you were hired to do and then move on to the next challenge.

In Brian’s approach, the product that needs continually to be updated, to be frequently re-launched as “New and Improved,” is you.

In Master Strategies for Higher Achievement, Brian Tracy provides advice and challenges that will help you move to the next level, to increase your personal value, and with it your personal fortune.

You’ll learn the master skills of success that will shift your personal potential from limited to absolutely unlimited. Brian will teach you how to:

Channel the natural flow of capital (from investors to good ideas) in your direction

Use “Zero-Based Thinking” to organize your money and time

Double the hit ratio on your goals using the GOSPA Model

Trade time for money without giving up more than you can afford

Use the “Four Key Questions” to continually evaluate your performance

Achieve financial independence so that you never waste time on money worries

Evaluate your progress using happiness as the inner barometer

Allow ethical and spiritual development to fuel your development in all other areas.

With Brian Tracy’s Master Strategies for Higher Achievement, you’ll become someone who expertly navigates their future constantly adjusting and re-adjusting for changes in climate, tides and resources.

You’ll go from focusing on your goals to continually re-focusing, and move from evaluating your life to continually reevaluating yourself, your talents, and abilities to make sure you are on the track you want to be.

You’ll learn to move with the flow of progress, to be a contributor to the creative momentum that is building all around us, and to strike gold in the golden age.

(Six Compact Discs)

Side 1: Inner Development and Outer Success
Making things happen in an era of change. The value of your ability to think. The human mind and the mental laws. A brief history of education. Integrity as the most-respected, valued quality. The meaning of purposefulness. Overcoming fear. More of the top ten values. Self-discipline: the iron quality of character.

Side 2: Purpose and Potential
A golden age of opportunity. Being brilliant on the basics. Moving from what you can do to what you can control. Realizing your full potential by leaving the comfort zone. Using zero-based thinking. Allowing yourself to dream big dreams. The steps of strategic planning. The GOSPA model: goals, objectives, strategies, plans and activities. Goal-setting questions.

Side 3: Time and Results
When instant gratification is not enough: time as your most precious resource. The key personal management skill. Major paradigms shifts in master strategies for success. The importance of thinking long-term. "No, no, no!" The Law of Excluded Alternatives. The ABCDE method of setting priorities. Four key questions for keeping focus on important things.

Side 4: Wealth and Well-Being
Why financial independence is so vital. Specific ways to change your thinking about money. Creating wealth by creating value. Admiring the financial success of others. Paying yourself first. The road to financial independence and the miracle of compound interest. Parkinson's Law - and how to contradict it.

Side 5: Family and Relationships
Why no one else can make you happy. Mental shifts on the subject of relationships. The central role of relationships in anyone's life. Loving as a practice. What's important here? Handling difficult relationships. More thinking shifts. Setting peace of mind as your highest goal. Working all the time you work.

Side 6: Spirituality and Inner Growth
Defining some spiritual terms. The instinct toward love. Moving from fear to faith, from help to belief, from blame to forgiveness. Listening and solitude. Trusting your superconscious mind. The secrets of synchronicity and serendipity. Dr. Peale's four steps to accomplishing any goal.

Side 7: Enterprise and Opportunity
Developing a prosperity consciousness and an abundance mentality. From the agricultural age to the age of knowledge. Moving toward unlimited options. Starting a fortune with less than $100. The requirements of entrepreneurial thinking. The key ability in selling. Seven areas that add value and create opportunity.

Side 8: Business and Management
Management as a mental game. What is the purpose of a business? Remaining flexible in a world of change. Reinventing your business. Striving to make your business obsolete. Being a team player: the number-one skill needed for promotion. Three keys to shared responsibility. The relentless pursuit of excellence. From competition to collaboration.

Side 9: Work and Career
The "de-jobbing" of the workplace. Shifting to lifelong employability. Your most valuable asset. What will your next career be? Why you are always self-employed. More attitude shifts. Career development by design. Moving from task orientation to action orientation. What is it you really love to do?

Side 10: Learning and Knowledge
Why the future belongs to the competent - and the prepared. Joining the top 10% in your field. Increasing competence in key results areas. Reducing stress and earning respect. Increasing your intelligence. The five stages of becoming an excellent learner. Two keys to lifelong learning. The importance of reading.

Side 11: Technology and Productivity
Viewing technology as your ally in achieving goals. Why companies fail. Becoming computer fluent. Early adapters and late arrivals to the world of technology. The cost of becoming technologically proficient. The key to value creation. The failure to learn, the failure to adapt and the failure to anticipate. Speed as an essential for success.

Side 12: Politics and Economics
Toward a smaller government. The historical evolution toward our current political situation. A review of income taxes. When supply creates its own demands. The state of politics today. Taking the pledge. The essence of a political economy. Living in the golden age of mankind.

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